Global Issue Study Group of International Relations Department, Social and Political Sciences Faculty, Universitas Sebelas Maret with ASEAN Studies Center conducted a collaboration to organise a Focus Group Discussion alongside stakeholders in Mojorejo Village, Karangmalang District, Sragen Regency on 9 July 2022. Mojorejo village was one of the Productive Migrant Villages (Desa Migran Produktif/Desmigratif) launched by the Ministry of Manpower; most of the population are former Indonesian Migrant Workers (Tenaga Kerja Indonesia/TKI), particularly the women who had decided to return to their hometowns after working in multi-country. These former Indonesian Migrant Workers established an association called Paguyuban TKI Mukti under a larger community at the district level, the Indonesian Migrant Families (KAMI/Keluaraga Migran Indonesia) Sragen. Afterwards, this association formed Micro, Small and Medium Enterprises (MSME/UMKM) with their own products, for instance, souvenirs and processed foods. Having a discussion in the KAMI’s Secretariat focused on introducing the branding and packaging of MSME products, thus, enhancing the product’s attractiveness for consumers. This rising issue is the effect of the pandemic era that impacted to insignificantly of MSME products; for this reason, the branding was re-popularised accordingly. Ibu Nanik Sukoco as coordinator as well as head of the association in collaboration with the Community Services team led by Drs. Ign. Agung Satyawan S.E., S.Ikom., M.Sc., PhD, not only discuss in considering of strategic branding aspects but also addresses the topic of the water tourism destination of the Kembangan Reservoir, which is also located in Mojorejo village. The existence of tourist destinations would encourage...Read More

Temanggung Regency has considerable potential tourism destinations, for instance natural and cultural tourism, which can encourage the establishment of many desa wisata (tourist villages). Through the establishment of desa wisata, the community can exhibit their village’s potential to attract domestic and foreign tourists. The more tourists visit desa wisata, the more plentiful the income local villagers can acquire. Desa Wisata Traji has many advantages, for instance the availability of springs flowing throughout the season which in turn has the potential to be developed as water recreation. The other potential spot for tourism in Desa Wisata Traji is the ritual tradition called suran which is held in every month of Sura (Muharam). Many tourists originating from outside of the region attended and participated in the ritual to pray for safety and good fortune throughout the year. This potential can be developed into a special interest of tourist destinations (destinasi wisata minat khusus). During the visit of ASEAN Studies Centre, the team led by Drs. Ign. Agung Satyawan, S.E., S.IKom., M.Si., Ph.D, advised the local tourism awareness group – Kelompok Sadar Wisata (pokdarwis) – regarding the way to improve the management of tourist attractions as well as marketing strategy. The team also provided constructive suggestions to the related issue in order to prepare Desa Wisata Traji to deal and utilize the new normal of tourism.  Read More